Amazon Navigates Tariff Pressures with Strategic Supply Chain Moves
Amazon has effectively mitigated the impact of recent tariff increases through proactive supply chain strategies, CEO Andy Jassy revealed. The e-commerce giant's forward-buying approach—stockpiling inventory ahead of anticipated trade restrictions—has shielded both Amazon and its third-party sellers from significant price hikes.
The company's diversified marketplace further insulates consumers from inflationary pressures. While some sellers pass tariff costs to buyers, others absorb them to maintain competitive positioning. This dual dynamic has proven more resilient than expected amid ongoing U.S.-China trade tensions.